Adobe’s Varun Parmar Is Redefining How Iconic Brands Use A.I. at Scale
For years, Adobe has been the gold standard for image and video software in the enterprise market. But today, it’s facing a very different kind of competition. A wave of A.I.-powered startups can now generate and edit content in seconds, often for a fraction of the cost. Tools like Higgsfield promise instant, click-to-video workflows for…

